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How App Store Optimization and Creative Sets Can Improve App Performance

With iOS 14.5 a reality, combining high-quality creatives with a solid ASO strategy is more important than ever. But how can they help you maximize your ROI?

Mind Insights

Why creative automation is essential for app marketers post-IDFA

Without the ability to use IDFA as an easy way to target new and existing users, there is more need than ever before for ad creatives to really deliver.

Mind Insights

How to Use Multiple Iterative Interactive Ads to Achieve Advertising Success

Here is how playable ads can be constantly optimized in order for advertising campaigns to achieve steady revenue.

Mind Insights

Stella Zhu : Unlocking Your Games’ Global Potential with the Power of Interactive Ads

Given the current industry trends, what are the most effective strategies to use when advertising in the global market?

Mind Insights

Three Big Takeaways for Getting Your Creative Strategy Right in China

Stella Zhu, director of Mintegral’s in-house creative agency, Mindworks, shared some tips on how to get creatives right in the Chinese market.

Mind Insights
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